This mood board has all the things that appeal to my target audience. I know these things will appeal to my target audience because during my planning and research stage I had a lot of research and information about my target audience such as the ways they socialies and what is within their genre/culture.
And I found that they mostly socalise through Facebook and BBM, but most of them would own social networking sites suchs as Twitter, Tumblr & YouTube.
I also found that my target audience will wear things such as; girls- leggings and hoodies, boys- tracksuit and hoodies. They love wearing brands such as Vans, Converse, Nike and Addidas these are their main brands, wearing brands within their friends is the most important thing to them as they like looking good. Most people within the hip-hop/rnb dance genre would wear snap-backs (cap) boys would usually wear this prop.
Most of the boys own a psp, xbox or playstation, whereas nearly all of the girls and boys would own a Blackberry or an Iphone.
I choose to use the colour Purple as I think its the best colour that suits this genre as this colour also appeals to both girls and boys so it would attract both genders.
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